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The latest articles are listed below. Each article is a native WordPress post and can be edited under Posts.
Google’s AI Search Documentation Argues for Fundamentals in the Growth Roadmap
Google points AI search eligibility back to established Search principles, helping growth teams resist unsupported channel promises.
Google’s Core Web Vitals Guidance Belongs Beside Conversion Friction
Google describes Core Web Vitals as measures of real-world user experience, which growth teams can consider with broader funnel evidence.
WCAG 2.2 Gives Growth Teams a Concrete Lens on Landing-Page Usability
W3C’s accessibility criteria can inform campaign page reviews without confusing conformance with conversion performance.
Apple’s App Privacy Disclosures Make Data Mapping Relevant to Automation
Apple’s developer documentation describes app privacy information and developer responsibility, useful context when automated workflows touch app data.
WCAG 2.2 Is a Useful Check on the Interfaces Around AI Automation
W3C’s accessibility criteria apply to web content and interactions, including the human-facing controls surrounding automated workflows.
NIST’s AI Risk Framework Makes Workflow Controls a Design Question
NIST’s voluntary framework emphasizes governance and risk management across AI use, a practical lens for designing business agents.
Google’s AI Search Guidance Favors Fundamentals Over a New Executive Checklist
Google describes AI Search eligibility through familiar indexing and Search fundamentals, a useful restraint for marketing roadmaps.
Google’s Gmail Sender Rules Are an Operations Issue, Not Just an Email Setting
Google documents sender requirements and recommendations that marketing leadership should connect to list governance and delivery practices.
NIST’s AI Risk Framework Gives Marketing Leaders a Governance Vocabulary
NIST frames AI risk management as a lifecycle practice, offering marketing executives a way to ask better questions before adoption.
Why Captions Belong in the Video Brief, Not the Cleanup Queue
W3C’s WCAG guidance makes captions a substantive accessibility consideration; production teams should plan them alongside the edit.
Google’s AI Search Guidance Is a Reminder to Make Video Useful in Context
Google’s documentation on AI search features emphasizes established search fundamentals, a useful lens for video-led pages and campaigns.
FTC Endorsement Guidance Puts Real Review Behind Video Testimonials
The FTC explains how endorsement principles apply to testimonials and material connections; video production should keep provenance visible.